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Agency Exposed Podcast

Jul 28, 2021

Summary:

Today we analyze Patrick Lencioni’s “The Five Dysfunctions of a Team '' and discuss how to apply these principles in everyday agency life. We use a pyramid to model these 5 concepts because each level builds on the next. The foundation of the pyramid is trust. Everyone knows the saying “There is no...


Jul 21, 2021

Summary:

Today we discuss the lonely aspect of being a business owner or leader and some ways to prevent it. It’s a real problem. One way to fight it is to get into a group and have mentors. Whether it’s a mastermind group, or the Agency Exposed community, escaping isolation is key. We also discuss the challenges of...


Jul 7, 2021

Summary:

Last week we covered how to scale your business without hiring. Today, we chat about how to make sure your agency is primed for scaling. The first step is to define what you want your agency to look like. Next, you need to put guidelines in place to protect your goals for your business. It’s also important to...


Jun 30, 2021

Summary:

In this week’s episode, we dive into how to scale your agency without hiring. Although hiring team members is required, it’s not the most effective and healthy way to scale. To increase capacity and profit, you must innovate. Old, out-dated techniques are one part of the problem. A technique that can help...


Jun 23, 2021

Summary:

In this week’s episode, we explore the scientific world of AI and specifically AI copywriting. We discuss the pros and cons of AI in marketing and life. Throughout this episode, we dissect the importance of the human element, truth in marketing, the future, and false narratives. We also breakdown the...