Preview Mode Links will not work in preview mode

Agency Exposed Podcast

Oct 20, 2021

Summary:

On today’s episode, we talk about the ethics of marketing, and the struggle of balancing unhealthy manipulation and effective marketing. The truth is, with so much noise, many use lies to cut through. This creates a downward spiral where people no longer believe marketing messages. One way to defend against...


Oct 13, 2021

Summary:

On today’s episode we break down the pros and cons of investing in technology and other tools. It’s important to understand exactly what you’re investing in and what it will do to help accelerate your business. Technology is a vast, evolving field so it’s also important to ensure that your information...


Sep 30, 2021

Summary:

In today's episode we talk about a variety of topics, but focus on three main ideas. The first is to never place your business solely on a platform that you don’t control. It leaves you subject to the whims of the company that owns the platform. This is a hard lesson to learn, but luckily there are some...


Sep 22, 2021

Summary:

In today's episode, we break down some of the ways that we maintain predictable revenue. Retainers can be used by any agency to keep their income consistent. But they bring other potential issues. It’s also important to invest in a great team that consistently does great work. This is a simple yet effective...


Sep 8, 2021

Summary:

In today's episode, we dive into the evolving world of ecommerce. Every agency should be executing their services on their own business to gain valuable experience and learn how to truly innovate. There’s no way to truly innovate if all you do is work on other people’s projects. We talk about channel...